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| 21st Century marketing - Consumer engagement is the key |
| Sep 28, 2009 published in content
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A true 21st Century entrepreneur is one who stays true to his core business, but wraps it in social media to enable it to adapt to today's global, online world. Marketers today have to start with relationships.
Relationships between customers and their consumers are drastically changing, thanks to the new capabilities made possible by Web 2.0 and social media. Today’s customers expect to engage with brands instantaneously and satisfactorily. Gone are the days of live operato... |
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| Indians are no longer passé |
| Jul 03, 2009 published in content
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| The ‘Jai Ho’ slogan has captured the hearts of millions across the world and has catapulted India into the limelight in 2009. It does send a tingle across my nerve, a sense of excitement to be part of the Indian populace at this point of time, to be at the right place at the right time. It is indeed, that point of time when India is fast becoming one of the most happening and sought after places to be in. Even economic experts agree, a recent Servcorp International Business Confidence Survey ... |
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| Want to earn mega bucks? Join Twitter |
| Jul 02, 2009 published in content
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| Keywords: Corporate Social Media, Social Media, Twitter
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Tweet! Tweet!
What are you doing?
Selling Mars bars to the Martians and taking their feedback!
An instant hit! A catchphrase that may ensure thousands of followers on your Twitter account. After all, everyone would love to know whether the Martians have the same taste bud as Earthlings or have got a brand new reason to attack our beloved planet. You can create a fascinating science fiction in one-liners, which might win you the next big ticket t... |
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