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Innovation can create crucial advantage during an economic downturn
Mar 23, 2010  published in ideas
Keywords: business, innovation, recession, social media
Innovation is an important tactic in a tough economic climate. The ability to create a new product, service or method of carrying out business is always important. In a down economy it becomes even more important as momentum gained exiting depression/recession can allow you to gain crucial advantages over competitors that fail to innovate.

The ability to maintain an activity such as marketing effectively at a time when competitors may be cutting advertising can boost brand imag...
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By Ruben Kenig
View(s) 932   |   Comment(s) 0
Socioholism - Addiction can be good!
Mar 19, 2010  published in content
Keywords: Facebook, Orkut, Social Media, Social Networking Websites, socioholic, Twitter
We are well acquainted with connotations like workaholics, alcoholics and powerholics. The recent spurt of Social Networking websites in India has given birth to a new category of people who can be easily called as Socioholics. Social media has become an indispensible way to find and connect with old friends & colleagues, browse through profiles, keep abreast with the latest games and applications, schedule events and send virtual gifts. Going by the dictionary, addiction is defined as a ...
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By Vinita Kapoor
View(s) 651   |   Comment(s) 0
Why corporate India should embrace employee use of social networks
Mar 17, 2010  published in the medium 2.0
Keywords: business, corporate, marketing, policy, social media, social networking
Corporate India seems to be struggling to come to terms with its employee's use of social media. A press release from The Associated Chambers of Commerce and Industry of India (ASSOCHAM) gives a clear statement on the issue. They view the use of social media during working hours as a significant threat to productivity claiming that the average corporate employee is working 7 hours a day rather than 8 because of Internet use.
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By Ruben Kenig
View(s) 721   |   Comment(s) 0
Ministries in India becoming social network savvy
Local Social - The next big thing in social networking
Innovation can create crucial advantage during an economic downturn
Socioholism - Addiction can be good!
Vernacular sites can drive social networking in India
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Processing Language the 'Natural' Way - Using OpenAmplify
Alexandra Stålnacke - Senior Linguist OpenAmplifySep 18, 2009
Thanks for a really nice post about OpenAmplify, Sameer!
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Indians are no longer passé
corpvisJul 26, 2009
great article INSPIRING
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