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| Social media as a marketplace |
| Aug 21, 2009 published in ideas
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Social media is already changing the rules of the marketplace. With widespread proliferation of social sites across different demographic and psychographic segments, marketers and advertisers are constantly trying to reach the all-powerful group within these networks to promote and sell their products and services.
Social media is changing media consumption patterns. Consumers want a steady supply of fresh content, as well as the ability to participate in content creation. T... |
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| The complex world of social media |
| Aug 07, 2009 published in the medium 2.0
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| Keywords: design, engagement, social media, user friendly
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Creating a social networking site
The present technology has made creating a social networking site or an open source site very easy. There are no barriers to entry—the software is free in most cases, user friendly and easy to design. A good idea, some homework and an attractive site is ready. With people of all ages and types spending hours on the internet constantly increasing, a well-defined, well-planned social media has it easier than its print counterpart. With m... |
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| Indians are no longer passé |
| Jul 03, 2009 published in content
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| The ‘Jai Ho’ slogan has captured the hearts of millions across the world and has catapulted India into the limelight in 2009. It does send a tingle across my nerve, a sense of excitement to be part of the Indian populace at this point of time, to be at the right place at the right time. It is indeed, that point of time when India is fast becoming one of the most happening and sought after places to be in. Even economic experts agree, a recent Servcorp International Business Confidence Survey ... |
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