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| Social shopping - Greater testimonial than all paid advertising put together |
| Jan 23, 2010 published in ideas
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| Keywords: shopping, social, social e-commerce, social shopping, web 2.0
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The social explosion of Web 2.0 has given a major boost to the world's favorite activity - shopping - in the form of social shopping. Social shopping, which combines, social media and e-commerce, takes all the key aspects of the social web -- friends, groups, voting, comments, discussions -- and focuses them around shopping.
Wisdom of the crowds
Social shopping is based on the wisdom of the crowds. Users communicate their shopping exper... |
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| Top 14 Social Networking Sites (Alexa and Quantcast) |
| Jan 23, 2010 published in the medium 2.0
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1 | Facebook.com 93,300,000 - Quantcast Monthly Visitors | 4 - Alexa Ranking.
2 | MySpace 61,300,000 - Quantcast Monthly Visitors | 11 - Alexa Ranking.
3 | Twitter 28,000,000 - Quantcast Monthly Visitors | 13 - Alexa Ranking.
4 | LinkedIn.com 11,800,000 - Quantcast Monthly Visitors | 113 - Alexa Ranking.
5 | Bebo.com 5,400,000 - Quantcas... |
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| Valuing Content as Part of Design |
| Dec 21, 2009 published in design
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| Keywords: branding, content, strategy, website
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There is a tendency when planning a new website, or recreating an existing one, to compartmentalise things as much as possible. The focus often shifts to the design, seen in isolation, from the content that will fuel the site. This makes the process simpler and more comprehensible but also weakens the site if the resulting design and content do not coordinate.
One of the ways this can happen is the design of a site is outsourced and placed into the hands of “experts”. It is eas... |
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