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The importance of ROI on the evolution of the business website
Mar 09, 2010  published in ideas
Keywords: analytics, business, design, metrics, ROI, website
We are seeing an increasing interest from clients in return on investment (ROI) in proposed projects and this is directly effecting the view of cost in initiating a new web project. Not every company wants or needs to sell directly through their site but there is an increasing appreciation of how a sound web presence can bring tangible benefits to a business.

I think this shift marks an important point in the maturation of the use of the web for business. The days when a websit...
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By Ruben Kenig
View(s) 676   |   Comment(s) 0
NRI investment can sculpt India's future
Feb 19, 2010  published in ideas
Keywords: future, india, investment, nri, oifc
There are many reasons that investing in India is a strong idea. Emerging markets are fertile ground for investment with,
  • 36% of the global economy in terms of GDP
  • 75% of the world's land mass
  • 80% of the world's population
There is significant scope for growth in these markets ...
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By Ruben Kenig
View(s) 1161   |   Comment(s) 0
India in the ‘Social Networking’ Scene
Feb 18, 2010  published in content
Keywords: Facebook, India, Indian IT act, Jonathan Schwartz, Mumbai, public domain, Shashi Tharoor, Social Networking, Sun’s CEO, tweet, Twitter
Social networking sites in India seem to be gathering more storm as they become more active than ever before and part and parcel of the ‘social’ Indian’s lifestyle. A semblance of ‘cult’ impact is being witnessed as Indians begin to conform to unconventional, untraditional methods of social networking. When Sun’s CEO, Jonathan Schwartz, recently tweeted his resignation on February 3, it created a furore, the world sat up and noticed. Imagine a scenario such as this in India, when on an early ...
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By Shobha Sivakumar
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Ministries in India becoming social network savvy
Local Social - The next big thing in social networking
Innovation can create crucial advantage during an economic downturn
Socioholism - Addiction can be good!
Vernacular sites can drive social networking in India
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Processing Language the 'Natural' Way - Using OpenAmplify
Alexandra Stålnacke - Senior Linguist OpenAmplifySep 18, 2009
Thanks for a really nice post about OpenAmplify, Sameer!
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Indians are no longer passé
corpvisJul 26, 2009
great article INSPIRING
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